Research & Development

Research & Development


Simpson Farms undertakes ongoing research and development projects to ensure that there is a focus on continuous improvement within the business.

R&D projects are both internal projects and industry wide projects such as the long term evaluation of root stocks, disease control and orchard health management, varietal evaluation, library and fruit robustness evaluation for export market development, pruning and orchard management programs.

Internally the focus is on improving efficiencies and effectiveness of operations with the evaluation of new technologies, systems, processes to ensure improvements in productivity and profitability.

In recent years there has been an increased focus on the development of new value added products, processes and systems to provide an economic return for non-commercial fruit for the industry overall.  This fruit was previously uneconomical for growers to sell. These new value added products are driving growth within the avocado category.


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